Mass Media Studies Quiz-3

A ____________ is a collection of related web pages, images, videos or other digital assets that are addressed relative to a common Uniform Resource Locator, often consisting of only the domain name, or the IP address, and the root path in an Internet Protocol-based network.

What is the full form of HTML?

To introduce the new products to market is the main goal of –

Who introduced the 30 minutes radio play on All India Radio?

___________ is the visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumer’s minds.

The Ad agency begins to make prototypes of ads in various forms such as

The socio-economic structure of rural & urban population different and affects the purchasing preferences & power is related to

Whose job is more glamorous than 'subbing'?

Informational advertising is mostly used when a ___________ is first being introduced. It has a comprehensive approach to the information regarding the product.

What prominent techniques used in Point-of-Purchase advertising?