The elite class people are interested to buy expensive and branded wrist watches. This is an example of _______.

The formula to calculate Market share of a marketing firm is:

It is a combination of Quality, after sale service, free home delivery, price warranty etc.

What determines price in case of selling concept?

“Low cost and Mass production“ policy followed by any firm is an example of:

One of the following is the father of Modern Marketing Management :

According to modern Societal Marketing concept, which of the following statement is true ?

______ marketers include real estate developers, commercial banks, businesses etc. Fill in the blank using one of the concepts included in Scope of Marketing.

A marketing concept which divides the complete market set up into smaller groups comprising of consumers with similar taste , demand and preferences is known as:

All of the following would be considered to be in a company’s Micro environment except: