In marketing dictionary, SMM stands for

If a company wants to build a good “corporate image”, it will probably use which of the following marketing communication mix tools?

Adding a standard profit to the cost of the product refers to _________

Place in 4 P’s means same as:

_______ price policies are considered when substitute products are marketed.

Concept of labelling & packaging are associated with which element of marketing mix:

The price setting method which most closely corresponds to the concept of product positioning is:

Which one of the following phrases reflects the marketing concepts?

Which of the following products do not belong to the same kind of market?

In this form of competition modern marketers accept the argument that all firms compete for a limited amount of market share. Which type of competition is this: